Project 2: Week 7 theory blog post 2


Continuing from our theory lesson on internet-related news from last week, we have, today, focused our attention on the importance of content, design and layout in terms of web-based and online news.

First of all, the important facts which any journalist or news writer or our time should be aware of are: that our world now has the largest target audience ever- both numerically and proportionally. This is probably one of the most vital points to make because it means that more people than ever now have access to the news. Also including the fact that depending on the tone and language used within any article can broaden any target audience or number of views.

But it’s not only the tone and language used within an article that earns its popularity; all the comments sections on online news websites nowadays prove that ‘every consumer is a producer.’ This was a factor which made me realize how many news websites nowadays have these comments sections- which seem to cause some massive debates and even opportunities for people to know more from that area than the article themselves. Sometimes these comments can even be longer or hold more information than the articles themselves.

This mainly applies to social media networks such as Facebook and (especially) Twitter. This also ties into shareability and how any online news story or article must be available to share on social media and other news websites in order for it to gain its value and even- as proven by the comments sections on them, learn more about a story. This fits perfectly in to how the target audience for the news is larger than it ever has been and that in order for such a large quantity of people to read an article, it must be made available in every way possible.

news article   (1)

However, in order for an article to stand out, important things to consider are the use of hashtags (#) and key words alongside having at least 2 or 3 visual or interactive pieces within the article. The reason for this being this case is because many people today have very short attention spans and even ‘spoiled eyes.’

This is a result of becoming so used to computers and pretty much any technological device with a screen and due to this, along with the short attention spans, an article with no interactive element to it will not be nearly enough to retain or attract readers. It’s the interactive element of the article that gets the eye involved more with it and actually has a chance of getting the mind of the reader engaged too.


Although, it’s not just the visual elements that draw readers into reading a news story. Because of the shareability that is associated with modern online news websites, the number of shares and likes that are part of the process definitely plays a role in this because a story has a high number of likes and shares on social media then it must have value if it’s: been shared, has that specific number of likes and has been read by a similar target audience to the person who has found it. No one wants to be left out!

It also turns out that the news piece or story shared has its value maintained via the number of likes, comments and even further shares.

news article (2)

But most of all, and one of the main factors of attracting readers, is the layout of the news page. It MUST be: pleasing to the eye and everything must be spread out- both of which relate back to the spoiled eyes and short attention spans of our generation. If all the information is in just long blocks of text with all the pictures and interactivity in another section, the reader will then severely loose interest in the article from the overwhelmingly little amount of aesthetics or even being unable to relate the pictures or videos to the right information.


‘Link economy’ is another major part of any web-based article because it means that if an online news story or any online content gains value it will also gain inward and outward links. For example, if a piece links to other pages, several will link out of it which is known to make it easier for others to find it  more easily. Also, links can be provided with likes on social media or the news comments page and as a result, raises the popularity of the article/content.

Search Engine Optimization (SEO) is an element of online news that allows further gathering of more readers for the website or news piece/article and must be promoted in the most appropriate way. But it also means making your content show up on the search engine (hence the name!)

This can be done by using key words which are either repeated and/or most prioritized to date. The search engine Google prioritizes these key words and as a result, prioritizes the website or article and increases the article’s visibility. This can, however, make or break the content if it doesn’t get prioritized- it simply gets forgotten.


One important thing for us to remember, for future article analysis and for producing our own articles is HOW an article promotes its existence to the news-hungry audience of today. For instance, every article that exists should or does already carries some method of easy-sharing method so that the article’s popularity from likes and shares can be increased even more from networks such as Facebook but especially Twitter.

A range of different forms of multimedia should be used to not only engage the reader into further reading of the article but to also spread out the different forms of it and result in this further reading. References and hyperlinks throughout the article or at the end of it can lead the reader to related stories which can form the pathway to find out more about a topic and even provide further shares, views and likes.

news article (4)

During the introduction of ‘reading patterns,’ the idea of this clearly indicated that it shows roughly what parts of an online article the reader’s eyes are engaged on first of all and when they are. This process normally turns out to be in the form of a letter F:

reading patterns (5)

The left shows us that the reader first reads in a horizontal direction, which is represented by what looks like the F’s top bar.

In the middle it shows that the direction still continues as a horizontal movement but moves further down the page- as represented by the second bar.

As for the final part which forms the stem of the F, the reader scans the content in a vertical movement with occasionally slow and systematic scans.

Because of these reading patterns, this will be sure to aid us, especially me, to ensure that we place the information for our own articles in places that we are certain the reader’s eyes will hit.


Following on from the reading patterns, there were some statistics which told us: on average, web users spend 80% of their time at the ‘above-page-fold’ (the only part of the website that’s visible when the reader lands on it). However, only 20% actually pay attention to what’s below the above-page-fold.

Adding on to this, 69% of readers look at the left-hand side of the news page whereas only 30% look at the opposing right-hand side.


Including reading patterns, the overall design and layout of the web-available article,  I came to the conclusion, along with a few others, that the top part of the article (the images, active headline and possibility to share stories) is probably the most vital part of the whole thing because that is what determines whether or not the audience will progress to the rest of the story or not and also what the target audience is likely to be.

All of this, however, presents the truth that from the way people read online articles and how long the spend on these forms of news that they are constantly expecting everything to be given to them and laid out in front of them.

it’s not just the news that this applies to either; our generation are used to having everything done for them everyday. For example, calculators do all the numbers we could possibly need and word-processing softwares that correct all our grammatical and spelling errors for us. These are only examples as to what technology has trained us to instantaneously expect, which these normal everyday things. This proves that modern technology  removed the challenge of performing normal everyday tasks!







Project 2: Week 7 theory blog post 2

News Diary 22nd-26th February

The national newspaper the Independent will be producing its last ever print version of presenting the news as of the 26th March 2016 (1). This is a result of this nationally successful newspaper, which was launched in 1986 (2), becoming the first newspaper to become and show a completely ‘digital-only future’ (3). A number of reasons are justified for this move which will impact the business but also its readers massively. For example, as the company has had a number of highs and lows with profits and business- from at one point, 400,000 copies per day to the staggering circulation of just over 40,000 (4), it’s now believed that it will secure the possibility of a ‘sustainable and profitable future (5). Also, there is history if it becoming the fastest-growing online newspaper site. The proof is shown over the last 12 months with its monthly audience growing by 33.3%- resulting in 70 million global readers (6) However, this has come with its drawbacks; there will be approximately 75 journalists made redundant (7). the owner of the Independent Evgeny Lebedev replied to this, “The newspaper industry is changing, and that change is being driven by readers. They’re showing us that the future is digital.” (8)



3, 6, 8: Unknown author. (2016). The Independent becomes the first national newspaper to embrace a global, digital-only future. The Independent, available at: [accessed 24th February 2016)

1, 5, 7: Armstrong, A. (2016). The Independent newspaper confirms an end to print production. The Telegraph online, available at: [accessed 24th February 2016]

2, 4: Unknown author. (2016) Independent newspaper set to close in March. Sky News, available at: [accessed 24th February 2016]

This kind of story is unsurprisingly one which will probably make history because it will have an impact on everyone who reads the Independent, works for the independent and also the reputation of the company. This is down to the fact that the company has had many ups and downs in terms of profits but due to the online version reversing this issue, it probably wouldn’t surprise many readers of the paper or these articles that the Independent is going digital-only.

Evgeny Lebedev, in my opinion is 100% correct in her statement, “The newspaper industry is changing, and that change is being driven by readers.” This is true because nearly all existing newspaper companies have some form of digital newspaper and/or method of obtaining the news. We now have the news almost at our fingertips since we can access them from our smartphones, tablets, iPads and computing devices. All this means that we can now gain immediate access to almost all news of the world due to our desire for it but also our constant reliance on the technology of our time.

News Diary 22nd-26th February

Project 2: Week 6 Theory blog post.

This morning, we turned away from our project work slightly and looked at journalism in the perspective of being carried out online, being published online and having the skills to achieve this ‘new’ method of journalism.

Firstly, it is 100% clear to us, especially as journalism students, that the industry is changing rapidly by the year or months even- more than many industries out there. This is very much due to the fact that the internet and social media has become a big part in our everyday lives and this is also where we get our daily news from, Including: online news websites,  social media like twitter is a major place to gather news- mainly from people who read the stories themselves.

This overall increased knowledge on what new technologies are available to us and being developed and how much we rely on these for our everyday lives is having a huge impact on how journalism is carried out nowadays. This means that journalists of out time now have to hold more skills than ever in order to meet the needs of those who read the news. This is known as ‘convergent journalism.’ For example, different types of media skills are the answer such as video, audio, text (just as always) and even imagery. This is simply because journalists today HAVE to adapt to he changes occurring in the industry- which is a constant change! Not only has this had an impact on how people read and access the information/news they need but also to increase the likelihood of a journalist being accepted for a job.Many newspaper brands now have websites in which more people than ever get their news from and journalists working for them will simply need more than the skills required for the print version.

Although, there are some skills which journalists haven’t needed to change or cannot change at all for the sake of the news being correct and accurate. for example, without research and research techniques, no article, video or news audio piece can exist and referencing cannot change because without it, the wouldn’t know how to access further information or if the information s even true.

However, it’s not only the way journalism has had to change according to the online demands but also how the presentation of online news has differed from that of print. We looked at a few news websites online- one of which was the ‘i100’ from the ‘Independent’. This was one we decided to take a close look at because the Independent is soon going to become a fully internet-based source of its news, even though the ‘i’ will still continue a a print newspaper. But we looked at this to mainly see what it was about it that increased its number of online readers and what the format and features were like.

What we all saw immediately was that with the first main story, there was a huge picture that related to it with the man purpose of introduction. Also, along the left-hand side, there is a bar which holds all the top 100 recent news stories and allows you to scroll down to see them all. This is an interesting feature though: the stories are ranked in order of most recent and got older as you scrolled down, shares and likes from social media users, which tells us a lot about the kind of audience it attracts- mainly students and young adults. The audience may also be related to the kinds of elements that are featured in the article such as large pull-quotes and even tweets in the articles themselves. This made me wonder about the audience being students and social media users because they would be likely to understand what all those mean. We also looked into, and which I had never heard of before were journalist principles. Some examples we looked at included: ‘first loyalty is to the public’, ‘essence is a discipline of verification (fact checking and accuracy)’, and ‘Provide a forum for public criticism and compromise.’

Other features we came into contact with the i100 website were: that each story headline captures your attention; each story consists of short, punchy sentences and (one of the most vital), each story has an active first paragraph or subheading, they include links as to where the information is from and where you can gain more information. It can be all of these features that makes our viewers demand to know more about the news and our world- and the internet and online news can only do that now.

However, this wasn’t the only website I looked at; I found a number of other news websites online that share many of the same similarities as the i100. For example, ‘The Guardian online’ has a picture which symbolizes the main story and takes up much of the main home page and also has a timeline at the side of the page featuring the most recent stories (only this was on the right-hand side). As for ‘The BBC News’ this also has a main headline picture as well as links to other related news stories for people to find out more information.

Reference(s) and screenshot(s) of the online news websites:–ZkNMA8VvCl


bbc news

Project 2: Week 6 Theory blog post.

News diary 8th-12th February

After former BBC 2’s Top Gear hosts Jeremy Clarkson, James May and Richard Hammond ‘left the programme laat year,’ (1) The new line up has just been fully revealed by Chris Evans as to who will be joining him in the new series, including: motoring journalist Chris Harris, actor Matt Leblanc, F1 boss Eddie Jordan (2) and, the first female presenter in 15 years, racing driver Sabine Schmitz (3). However, the only previous member of the team to reappear on the show is the Stig (4) Schmitz responded to her new role as “the chance to both driving and filming was too good an opportunity to pass up” (5).


3: Greenwood, C. (2016). New Top Gear presenters revealed as Chris Evans joined by the first female host of the show. The Mirror Online, available at: [accessed 11th February 2016].

2, 4:  Sweney, M. (2016). Chris Evans confirms full presenting lineup. The Guardian, available at: [accessed 11th February 2016]

1, 5:  BBC News- Entertainment and arts. (2016) Eddie Jordan and Sabine Schmitx join Top Gear Line-up. BBC News, accessed: [accessed 11th February 2016]

As for this news story, this is almost the final  but ultimate sequel as to other related stories. For example, from the day that Jeremy Clarkson was no longer working for the BBC, the announcement of Chris Evans presenting Top Gear up to the present day in which the entire new line up has been announced. And even though nearly all these presenters have experience in the motor and/or racing industry, it has definitely made headline news for a number of reasons. Firstly, the fact that the new presenter Sabine Schmitz will be the first female presenter in 15 years is likely to be a shock to many people since throughout all these years, there have only been male presenters hosting the show- Clarkson, Hammond and May. Also, many people immediately associate this genre of show to only males. This all could be as simple as not being used to a female presenter in such a long time The previous presenters have also made history from the show in terms of the general information about the cars, presentation styles and even the humour they brought to it. It was these features which resulted in million of views per week or even pre programme aired! It’s basically what Clarkson, Hammond and May previously bought to the show in terms of humour, car information and what practical elements they have brought to the show for years and years that may make the audience somewhat reluctant to trust the new ‘Top Gear.’

News diary 8th-12th February

Project 2: Week 3 Proposal script and recee.

Today, since it is the last official week of pre-production, we have obviously needed to finalized all of our proposal ideas in preparation for the physical production of our project- which I had already completed a few weeks ago so that made me ahead of schedule. However, what we have also done today is create a shooting script as another part of our pre-production paperwork. The overall purpose of this it just like with the shot schedule: to ensure that all shots are taken in the order that we require for the video piece and as a result, no time, resources or money are wasted. The only difference in comparison with the shot schedule is that it contains the number of shots throughout the whole piece, the action occurring in each shot and the dialogue, commentary and/or sounds that will take place during the shot. In my script, I have included: the shot number, action and audio that will be included in the shot and also the type of shot which will be used along with the dialogue and commentary in the background/ whether or not it will be voice-overs or live.

Here is my final proposal script:

Final Project 2 plan

Final Project 2 plan.

Aims and objectives:

Our aims of this project (the interactive video element) will be to produce a video piece which will be 2 minutes long and clearly explains the topic (Red Squirrel endangerment) to the audience. It will have a balanced combination of facts, interviews and relevant footage of the topic to make it professional but interesting to watch. The objectives are to show that we have achieved our aims through the final video and also to show that we have stuck to our research ideas, shot plans and professionalism with the filming equipment while filming.

Who is your target audience and why?

The target audience for this video piece will be people who are interested in these endangered species; animal and wildlife trusts who are protecting these species and other endangered animals and even people who adopt any endangered animals would be interested. The reasons being this case is because our final piece would bring them a number of facts that they may not know already and it would even give us ideas for primary research interviews to include in the final piece.

Synopsis; Describe what you want to include in the video and why. (Montages/interviews/vox pops):

For this, we have selected different areas we want to investigate in the video. These include: How the Red squirrels are becoming endangered; how the Grey Squirrels are ‘outsmarting’ them; what other trusts are doing to help them and even diseases that play a part. All these gave us ideas for what to include and what shots to take: for example, for investigating what other trusts are doing, that would be the chance to carry out a live interview and include it in the video.

In terms of researching the topics, me and my project partner (Carris) have split the content between us so we each have 50/50 to research, which is also reducing the work load for both of us. I have taken up what other trusts are doing to help and also investigating suitable shooting locations. Looking up all the different local animal and wildlife trusts is really handy for two reasons: because it helps me get ideas for interview questions and we can both read about what action is currently being taken- more facts for our video. Carris has volunteered to look into squirrel diseases and how the Grey Squirrel species have an advantage over the Red Squirrels like this. This means we can refer to what has already happened with the Reds and how the Greys have already had an advantaged over them.

Think about how you will meet the aims of the video:

There are a number of ways we could achieve our aims. For example, Carris and I have split our research so that we can share our ideas and depending on what we find out, we can organise our video content from there in a way which will make sense to the audience. It will also help us organist our camera shots too. For the objectives, it would be a good idea to refer to them throughout to ensure that we have ticked part of it off as we go along. This is because it is basically saying the evidence of our aims will be in the final video, so we could see what we still need to do to meet the aims during the production and what we have done already.

Lists of questions for interviewees:

  1. How long have you been trying to protect the red squirrels for?
  2. In what ways are you trying to reverse the endangerment of the red squirrels?
  3. How have they been effective so far?
  4. Regarding they grey squirrels and their powers to compete against the red squirrels, do you feel they should take complete responsibility for their endangerment?
  5. How do you become aware of what other wildlife trusts are doing to take action?
  6. What other tactics are you hoping to achieve in future for the red squirrels’ survival?
  7. What goals do you hope to achieve in the future for the red squirrels?


Below is my shooting script for my 2-minute video piece:

project 2 Shooting Script


Shot No. Action/audio Dialogue / Commentary / Sound


(Establishing shot) The city centre of Canterbury with busses passing by.


(Audio) faint noises of the busy high street with buses passing by.


(VOICE OVER) This is where many of us are everyday…


(Establishing shot) A nearby park which features squirrels (mainly grey).


(Audio) the faint background noises of wind blowing and very minimal sound from the traffic


(VOICE OVER) But this is one of many places where the problem lies.


(Three sequence shot):

1st– a mid-close up of plant bed area of the entrance.

2nd– another mid-close up of

3rd– a close-up shot of branches with leaves, which will become a focus-change shot (from near to far).


(Audio) wind and nature sound effects slowly black out.

(VOICE OVER) Ever since the introduction of the Grey Squirrels during the 1870s (¹), the Red Squirrels have clearly met their match due to the other species’ powers to compete for food and natural resources- with the evidence being a worrying decline of them.



(Full body shot) me walking towards the camera in the same park location.


(Audio) due to dialogue being spoken live to the camera, wind and leaves quietly crunching can be heard alongside my voice.

(LIVE AUDIO) Though sadly, this has had its consequences; there are a staggering less than 140,000 left in the UK today, from 3.5 million in the 1950s (²).



(Tracking shot) Carris and I walking along the path of the park.


(Audio) The conversation between Carris and I can be heard beneath the voice over.

(VOICE OVER) This worrying decline is the result of the Red squirrels becoming out-competed by the greys…


(Close-up shot) my hand on the computer mouse.


(Audio) No audio.

(VOICE OVER) …as well as catching what is known as ‘squirrel pox virus’ from the Grey Squirrels.


(Three sequence shot):

1st– a close-up of the computer screen showing information on the Squirrel pox virus.

2nd– a mid-close up from behind of Carris and I looking at the information on the screen. The focus changes from far to near.

3rd– a mid-close up of a side view of Carris and I looking at the screen.


(Audio) No audio.

(VOICE OVER) This virus is passed on in a way that means it’s totally immune to the Grey Squirrels (³). whereas it can be lethal to Red squirrels. But the question is: are these the only reasons that these species have become endangered over recent years…?


(Close-up shot) The computer screen showing the Wildwood Trust page on Red Squirrels.


(Audio) No audio.

We were lucky enough to visit the Wildwood trust in Kent- who have spent a number of years…



(Mid-close up) behind the computer we were using which changes focus from near to far.


(Audio) No audio.

…helping to protect these vulnerable creatures in order to investigate more upon this matter.



(Rule-of-thirds shot) showing an interview with the member of the wildlife trust.


(Live audio) The faint sounds of birds tweeting and gentle breeze in the background.

INTERVIEWEE: Talking about their opinions on culling the grey squirrels- (Live)


(Three sequence shot) All of the shots show mid-close ups of the red squirrels.


(Live audio) The faint sounds of birds tweeting and gentle breeze in the background.

INTERVIEWEE: Talking about their opinions on culling the grey squirrels- (Live)
12 (Mid-close up) A mid-close up of a red squirrel in its enclosure.


(Live audio) The faint sounds of birds tweeting and gentle breeze in the background.

(VOICE OVER) We know that the act of culling has been considered amongst many wildlife trusts. But what are the options for this one?
13 (Rule-of-thirds shot) A rule-of-thirds shot showing an interview with the member of the wildlife trust.


(Live audio) The faint sounds of birds tweeting and gentle breeze in the background.

INTERVIEWEE: Talking about their opinions on culling the grey squirrels- (Live)
14 (Rule-of-thirds shot) A rule-of-thirds shot showing an interview with the member of the wildlife trust.


(Live audio) The faint sounds of birds tweeting and gentle breeze in the background.

INTERVIEWEE: Talking about their opinions on culling the grey squirrels- (Live)
15 (Three sequence shot)

1st a mid-close up of water running out from the water fountain.

2nd a focus change shot from a bench outside the college.

3rd a close-up of Carris reading from a book on mammals in the library.


(Audio)- The faint sounds of a water fountain in the background but fades away when the shot changes.

(VOICE OVER) From what we have witnessed just now of the endangered red squirrel and what harmless beautiful creatures they are, who wouldn’t want to save them? From what action is being taken currently, the future of the red squirrel seems more and more positive.
16 (Piece-to-camera shot) A piece-to-camera shot in the library of Carris looking directly into the camera.


(Audio) Background noises of fain chatter coming from the library.

(LIVE AUDIO) So there we have it, after what has been said today, we know more about the future of these creatures and what is being done to help them.



  1. Unknown surname, C. (2008). How did the grey squirrel arrive in the UK?, [accessed 21st January 2015].
  1. Coles, J. (2015). How conservation is Saving Britain’s red squirrels. BBC-Earth, [accessed 5th January 2016].
  1. Northern Red Squirrels, available at: [accessed 6th March 2016)


We have also started and completed creating our location recce based on our 2-minute video piece. Using this we have filled it in in relation to the shots we will be taking for the video, which was fairly easy because we had already had a very good idea of where we wanted to shoot our footage for our video piece. This recce consisted of: the location and the purpose of shooting in the location; any requirements that we might need depending on our location (lighting, power generators); audio problems that we may come across and how we will prevent any problems from getting in the way. Knowing all this information and applying it myself made myself really engage with how all these factors could impact the final piece and also encouraged me to come up with a plan B for almost everything in case these do get in the way to the point that it could jeopardise the final video piece.

Project 2 location Recce Sheet


Activity at each Location.


Lighting Required? Position of sun?

Clearance for shooting agreed with owners? Is there power available? Has access been agreed? Do the police/local council need to be informed?


Audio problems, such as traffic noise or planes frequently flying over?


Action taken to overcome each problem.

Canterbury College Classroom E105: Filming in this location will be a part of a 2-minute video piece. It will consist of shots featuring use of the computers with research on the Red Squirrel endangerment being carried out.







Canterbury City Park: We will be shooting here to show where the Red Squirrels used to be highly populated but are now almost non-existent in these areas because of the Grey Squirrels.


Wildwood trust, Herne Bay: this is where a filmed interview will be carried out as part of our video and radio pieces along with the article.

No additional lighting required. Power sockets are located around the classroom since computers are present, although we have no access to the charging devices for the cameras being used. No approval required from police or local council.






Natural lighting outside- no additional lighting required. Shades may be useful to block out excess light. A travel-sized battery charger may be handy in case the camera starts to run low on power. Mild obstacles such as slippery surfaces, tree stumps and mud. The local council may need to approve our plans.



We may need to bring some additional lights in case the room being filmed in is too dark- maybe even shades if the room it too light. Power supplies may not be accessible. Proposal emails, application forms and arrangement contacts will need to be made with the trust.

Unwanted or excess noise may occur due to other students passing by the classroom.








Background noises such as: wind, rain, other pedestrians passing by, buses and other transport/traffic noises.



Background noises coming from: other animals, members of staff passing by and traffic noises coming from outside.

A notice will be put on the classroom door stating that filming is taking place and asking others to consider this. Most of the windows will be out of sight to prevent other students being captured in the shot or distractions caused by sunlight, etc.






Looking up the weather forecast in advance will help us plan the day. Stating to the council that our shots will not be used for any advertisement. Preventing background noises getting in the way by facing the camera away from them.





A notice will be placed on the door to warn others to consider the volume of noise. We will also warn the staff being interviewed that we will need to use a location or room with as little animal noises and disruption as possible. We will bring our own method of recharging the camera.

Signed: Print Name: Grace Pulford Date: 9th February 2016



Project 2: Week 3 Proposal script and recee.

Progression week: Project summary

This week, even though it is progression and catch-up week, Carris and I have continued to focus on our to-do list for the week which is to send off our research proposal applications to Wildwood. This was more than simply planning our available dates, times and equipment we will be using; We received an attachment last weekend which contained our ‘research proposal applications’ which we are to send off prior to the interview being confirmed. This turned out to be a problem for me since the proposal contained an awful lot of information that wasn’t easy to understand and there was loads of it to take in. After reading it all, I was starting to think that more hassle was being put into this interview than necessary. However, I started to understand why this was the case when my tutor came to fill in his part of the application; He said that the Wildwood trust have many people and students carrying out research with them, from students of my age and course level all the way up to degree and PHD levels. This meant that the trust had to put all the research information on the proposal forms that applied to students of all educational levels and qualifications, even if it doesn’t apply to us at all- which some of it didn’t.

In addition to this problem (which was solved), I faced the task of figuring out a travel method for Carris and I to get to the Wildwood Trust. This was a complicated problem to solve because it depended on several factors: what day we were going to attend, if a member of college staff had to come with us. All these factors tied into each other and it was almost like multi-tasking and trying to think about one factor in relation to another. But after asking my tutor, he said that if we were to go on either a Monday, Tuesday or Wednesday a member of staff would have to attend with us because they are the days we are in College anyway. Whereas if it was a Thursday or a Friday, then that need wouldn’t be required. This was when we decided that a Friday would be the best option for us for that reason. As for transport, I was also told that there are a couple of bus routes that stop right outside the Wildwood Trust. This was excellent news for us because it left from Canterbury City center which meat excellent convenience and access for us. I also found a very clear and understandable map online which has our ideal bus route on it. This meant that I could trace down, with the assistance of other maps, where we should get off the bus. The us route map was brilliant at this because it had Wildwood actually labeled on it.

Even though this was immensely helpful for us to know how to get there, I feel that it would be a good idea to take a journey on our planned route in order to fully know where to get on and get off and also because the route consists of: Canterbury bus station, Herne Bay, Whistable and back to Canterbury bus station. Also, both Carris and I know our own routes home from Canterbury so it won’t be a problem after the interview and we are carrying this out on a non-college day. This means we can go our own ways at ease after.

Although we have these problems faced on Monday cleared up, one problem which we have at the moment is the time of our transport such as what time we will catch it and what time we will be returning home. This problem, however, will not be able to be solved until we receive the go-ahead for the interview.

Once Carris and I had both completed this, I agreed to post them after college which meant that our main task for the week was complete. But this had to be postponed to Tuesday after college because we had to enclose a passport-sized photo for our visitor lanyards- which Carris didn’t have on her that day. Plus I needed to buy stamps before we posted the forms. But this was easily resolvable and we had them posted on Tuesday instead of Monday.

One thing we also did manage to complete on Monday was some further filming for our 2-minute video production. This was good news for me mainly because it meant that I didn’t have to change the booking timings for our equipment yet again! Also, we had used our shot schedule and shooting script almost as a tick list to keep track of the duration that each shot needed to be, the type of shot needed and the location of each shot. Although this was a massive benefit to us and even a time-saver with taking the shots, we did face more problems than positives with the whole process. For example, when Carris and I went to collect our camera and tripod, we were told at the last minute that there were no available tripods. This meant that ‘problem-solving’ immediately came into our heads because without a tripod, we still achieved fairly good results with very few shakes and wobbles. We did this by using park railings, benches, our bags and also a very steady hand- mainly from Carris.

Another problem we faced was the weather: very strong winds that affected not only the audio quality  but also the picture quality (especially with the piece-to-camera shots of us). we both resolved this by ensuring that the focus on the camera was spot on and that we faced the camera in the actual direction for the piece-to-camera of me so that my hair wasn’t in my face all throughout- a factor which could jeopardize the audio quality. On top of this, I had to make sure that my voice was heard over the wind in the shot, even if it meant retaking it a couple of times to make sure it was of an acceptable volume. As well as the violent wind we also had moments of light to moderate rain which was rather annoying because it meant that we had to arrange our shots around when the rain calmed down a bit. but when we did need to take a shot at that exact moment, we took it as fast but professionally as we could and then put it back in its camera case to prevent the camera itself from getting damaged from the rain.

As for the research applications we had to send off to Wildwood, Carris received an email from them requesting that we sent our applications digitally. This made wonder if we could even do that because they had our tutor’s signatures on them including our own. But Carris resolved this probem due to the fact that her printer at home had a scanner on it so she could scan our applications with it. Even though this was a great idea, it turned out that her scanner was broken so we couldn’t scan them as planned! This was when we both decided to send our applications by 1st class post anyway and email Wildwood to let them know of the situation.

As for a ‘to-do’ list, next week is half term so it won’t be possible for me to complete any actual production since I don’t have any of the required equipment or computer software at home. However, by then I would have posted off Carris and I’s research application forms to the Wildwood Trust. We can both certainly prepare ourselves for the interview as a whole via text and messenger contact. This will be relatively easy since I solved the main problem of transport and transport times and filling out the forms yesterday. But the time we have until the interview will give us a fantastic opportunity to make a firm start on the 2 minute radio piece and start recording the voice-overs for our video piece too. Starting these two elements would be very convenient for both of us because we can focus on only one element of the project (audio- even though we are applying it to the video too) and it gives us more flexibility when it come to booking out the zoom mics because we know that we have all week to complete the task and can figure out which task, in relation to it, we need to prioritise in completing first.


Progression week: Project summary

Project 2: Week 5 summary (Production)

This week, relating to our production work, we had successfully managed to carry out our interview with the Red squirrel Survival Trust. but before this during Monday, we immediately encountered a problem: The person from the RSST had sent Carris a last-minute email asking if another day would be suitable since he had a doctors appointment.

RSST Email

After carefully considering our options and times we would be available to do it without interruption, we emailed back asking if Wednesday was a suitable time for it. We received a reply later on saying that was good for him- at 2 pm. Even though this was a problem for us both because we had prepared our questions for it, it turned out to not be so bad because it would give us ore time to carefully prepare for it and to double-check that all our questions were all open and neutral.

However, come Wednesday, even more problems occurred right before the Skype interview: The RSST member’s Skype was not working so we had to resort to a phone call interview. Although, it did turn out to not be a problem worth fretting about at all in the end because whether it was a Skype, phone call or even email interview, we could have used any of them for any element of our project, whether it was the Radio piece, video piece or written article. In the case or phone call interview, it would work for our radio piece and our article. Even with all there problems and technical issues we faced, the interview was extremely successful- despite the fact that it ran differently than planned since my conducted questions weren’t asked. However, with the information we received from our interviewee, it pretty much answered most of our questions anyway such as: what other trusts they have connection with, what action they are taking and what the current issues are and future issues may be.

As for next week’s to-do list, it’s perfectly clear that our main task will not only be to start the filming of our 2-minute video piece but to also seriously start planning our interview with the WildWood trust, since we received the email below which had ‘proposal forms’ that we needed to complete prior to carrying it out.

Wildwood email

Whilst we both filled in what we can by ourselves and/or for our own parts, there are some sections in which our tutor will need to sign and double-check on Monday to see if our plans are all good to carry out and that he can guarantee our project plans meet the purpose of the interview.

For last week’s to-do list. however, we unfortunately didn’t manage to start any more filming for our video because of the fact that we still had uncompleted pre-production work to finalize plus we redoing the green screen shot that made up for the our-of-focus one last week. But next week, we should be able to start he majority of our outdoor location filming without too much hassle and probably start editing it up as well while we wait for our replies from WildWood confirming the interview and dates.

Project 2: Week 5 summary (Production)